On the 7th day, God rested, then he had a terrible nightmare, full of random colors, trolls, wedding dresses, aliens and tuxedo rentals.

This is just a small sampling of Yvette’s bridal website. There are not enough words to describe the catastrophe that this website represents. Like some Frankenstein monster, this grotesque site is none the less MORE mesmerizing than the Hypno Toad…
Let us try to learn from this monstrosity of a website:
URL/Domain Mistakes:
First off, the domain takes you to a landing page, where they have not re-directed the @ Root domain to re-point to www, poor Google-bot when it crawls here not only see’s this monstrosity, but may see a duplicate site and it wonders DEAR GOD WHY!
Intro Pages are a Mistake:
Secondly, that page is not even the “homepage” of the site, you have to click on the picture of a girl with a lamb ( under the neon text) to get to that…
In general Intro pages are a mistake, because they are confusing to the visitor, take up additional amounts of time, typically have less content than the homepage, and since you usually want people to come to your homepage(I’m not really sure if that’s actually this website’s intent though..I think it’s intent is to make people nauseous), it’s best if you have it be located at the root domain. Now I beleive that this website was created in 2003 using Yahoo hosting… I think if the proposed Yahoo SEO program saw this page it would blow it worse than Jerry Yang.
There are so many different issues with this website, I’ve decided to break up this miles long post into a series. I hope you tune in next time to see what other lessons we can learn from the WORST WEBSITE EVER.








16 responses so far ↓
Kien // January 16, 2009 at 4:52 pm |
Just say no to drugs.
Cristi // January 16, 2009 at 5:04 pm |
This hurts my brain…
Kien // January 16, 2009 at 5:07 pm |
what’s messed up is if she printed it out and framed it, some people would consider it art, pay $1,000,000 and actually hang it up in their homes.
Kristina // January 16, 2009 at 5:21 pm |
What’s funny is that, for this website being so bad, it’s certainly getting attention. Ah, the rub.
Geoserv // January 16, 2009 at 5:31 pm |
I was hoping this was a joke post, but apparently it isn’t.
All I could do was shake my head. How can anyone think that looks good, especially for a business website.
How can you tell potential clients to visit your website for more information or pictures when it looks like that?
‘Overheard on Twitter’ Friday // January 16, 2009 at 6:00 pm |
[...] introduced us to the most catastrophically seizure-inducing Web site ever [...]
jeremypenguin // January 16, 2009 at 7:03 pm |
@Geoserv
The worst part is, that it seems like it’s also recently been expanded in the past 2 weeks, so not only do they think it looks good..but think it needs even more pictures made in MS paint
sherisaid // January 17, 2009 at 4:41 pm |
You didn’t mention the brain-drilling bagpipe music…dear god.
Rooturaj // January 30, 2009 at 2:46 pm |
all I can say is that
YUCK!!! it SUCKS
Golchi // May 12, 2009 at 6:23 am |
I loved the screen shot having showing “blender” hahahaaha.
Seriously I don’t know how many visit of clients they are having but they must have achieved their otherwise why keeping “this special amazing design” online ???? Can’t stop laughing
camp185 // June 17, 2009 at 6:22 am |
Only had 108 error when validating. Not bad. I’ve seen some with over a 1,000. It looks perfect when you wear 3d glasses:)
All said and done, I think this site is proof that you do not need a website to support your business.
jeremypenguin // June 17, 2009 at 3:24 pm |
I’ve really wondered how much business this has actually generated for her shop, she’s had hundreds of stumbles and tons of traffic.
camp185 // June 17, 2009 at 4:24 pm
Let’s say she got 1,000,000 untargeted visitors. Let’s say the site is very well designed, and for people looking for wedding gowns and stuff convert 3% of the time. Doing a quick check around 2M people get married, or 1M women that need gowns. US female pop is about 150M so 1 in 150 could be a semi potential. Assuming those that would actually could or would buy would be from her home town, Panama city, population 37k makes it a little more limiting. That would mean about 246 local prospects may have seen the site. Using the assumption of 3% conversion you are looking at 6 or 7 sales. Seeing that I spent as much time writing this as trying to figure out what city the store was actually in, would most likely mean a 0% conversion normally. Nobody in their right mind would see that site, and feel compelled to go to the store and buy something.
Basically this site is completely useless for her business. In fact if she did get a ton of traffic from it, she might be suffering from high server fees.
Morgan // October 6, 2009 at 12:34 am |
And that is how NOT!!! to make a website.
Vera from Bucharest // January 2, 2010 at 1:10 am |
The site is actually very cool.
It made me laugh with tears, which is a great performance.
I can actually say, to the disappointment of many who commented here, that this website is funny at least, while their pages – just some boring adapted templates, get lost in the billions of particles of pretentious dust which quietly polute the network.
Sarah // March 23, 2010 at 3:45 pm |
That’s a neon nightmare and not a place for virgin brides to shop. It’s terrible, it’s funny and it’s compelling. Rather like watching a B-movie: if you get past the first few minutes and haven’t switched off the telly or walked out of the cinema, it’s quite likely you’ll remember the “monster” forever.